Zatswho, Llc

Zatswho LLC

Anonymous

Entrepreneurship/Small Business Management

SBE-560

Professor Timothy Fields

March 27, 2013

Abstract

Zatswho, LLC is a new company that offers products that help children with their memory senses. This company is fairly new and was started by Trish Cooper and Carrie Schwinoff a mother-daughter duo. These women started this company with their work experience and educational experience backgrounds. They have built this company from scratch and will continue to rely on each other to grow the company to get it to the point where the company will make enough revenue for both of them to live off of. But of course there are a lot of different obstacles that these two women need to get over before their company will ever gain any recognition in the world today.

Zatswho LLC

1. What tips can you offer Cooper and Schwinoff about family members who start and run a business together? What pitfalls would you warn them to avoid?

The tips that I can offer Cooper and Schwinoff about family members who start and run a business together is make sure that each family member knows that there is a 100% separation of family and business. Each member of this family should refer to each other by their first names when conducting business (not mom and daughter). There should be a business plan in place to clearly show the titles and responsibilities of each member. Having the business plan in place will show how the business is to be operated and if situations arise it will also show who will be responsible in handling those situations.

The pitfalls that I would warn them about is taking advantage of the fact that you are running a business with your family member and you will not act as professional as if you were working for another company. Also, taking advantage of the fact that your family may not discipline you the same as...