Submitted by: Submitted by IsabellaLee
Views: 286
Words: 1150
Pages: 5
Category: Business and Industry
Date Submitted: 06/18/2013 07:49 AM
BACHELOR OF INTERNATIONAL HOSPITALITY MANAGEMENT
TOURISM INFORMATION SYSTEMS &
E-COMMERCE HTM2212
EUROPE BUDGET AIRLINES
Group members: Lee See Wan, Isabella
Rishin Danaraj
Kwon Sora
Wu YiHang, Kenny
Wen Chaoning
Class: BH5, G3
Introduction
A low-cost carrier or low-cost airline is an airline that offers generally low fares in exchange for eliminating many traditional passenger services. Budget airlines give an extra option to people for transportation while travelling. There is total of 47 independent countries in Europe. Travel with budget airlines allow people to reach more destinations in a shorter time. According to easyJet, 90% of its business was from internet booking. To understand how budget airlines work closely with online reservation, we have analyse 3 different Europe budget airlines websites.
This report is the analysis of the three different website from the list of Europe budget airlines. The analysis including easyJet, Air Italy and Germanwings.
* easyJet (http://www.easyjet.com/en)
* Air Italy (http://www.meridiana.it/us)
* Germanwings (http://www.germanwings.com/e
http://www.easyjet.com/en
http://www.meridiana.it/us/
http://www.germanwings.com/en/index.shtml
Website’s Names | EasyJet | AirItaly | Germanwings |
Context | Integrated | Integrated | Integrated |
Content | Information Dominant | Information dominant | Organized well |
Community | Strong | Limited | Limited |
Customization | Moderately customized | Moderately customized | Moderately customized |
Communication | User to user | One to many, non-responding users | Moderate, but not responding user |
Connection | Hub | Strongly Integrated | Integrated |
Commerce | High | High | High |
Context
Easy Jet is one of Europe’s premier budget airlines with its main...