Ben & Jerry

C a s e S t u dy

Ben & Jerry’s Homemade Holdings, Inc.

Ca se

Premium Ice Cream Brand Uses Enterprise Jahia CMS to Support 49 Multi-Language Desktop and Mobile International Sites on the Cloud

Stu

dy

Over thirty years ago, Ben & Jerry’s opened their first scoop shop in a small town in Vermont and introduced the world to its creative flavors of premium ice cream. In 1994, Ben & Jerry’s began distributing ice cream in the UK and proceeded to expand worldwide. In 2000, the brand was acquired by Unilever giving them the opportunity to expand worldwide.

Key Figures

The Technology

Platform: Jahia 6.1 Server: 2 Enterprise Jahia Professional servers running on Amazon Elastic Compute Cloud (EC2).

Ben & Jerry’s, bringing innovation to ice cream in 25 different countries.

Now, Ben & Jerry’s can be found in much of Europe, Asia as well as Israel, Canada, Mexico and in the Caribbean. Innovative in the way it even names and pairs ingredients to make their fun flavors, Ben & Jerry’s sought an equally innovative company to assist them in reaching their customers from all around the world.

The Dates

Ben & Jerry’s selected Jahia in 2011, and all sites were rolled out in 15.5 months – beating the 16-18 month plan.

Innovation meets dynamism...

Ben & Jerry’s needed a dynamic design and easy-touse platform that could be adapted to multiple sites for each country it serviced, in its native language, while ensuring the consistency of data. Furthermore, in maintaining its innovative and fun image, they looked for a platform that could also allow easily adapt to the behavior of today’s consumer. With the increased use of smart phones and other mobile devices, their multiple sites needed to be converted to mobile sites as well. Avantia took over the project and seamlessly guided Ben & Jerry’s through this upgrade and release of their new sites on Jahia, hosted on Amazon EC2 Cloud Platform. “The dynamic nature of the Enterprise Jahia CMS platform combined with its...