Mac Donalds

1).The major issues discussed in the Lieback case and in the following incidents are:

• The negligence of Mac Donald in maintaining and reducing the temperature of coffee.

This is the major problem discussed in the case. The case speaks about negligence in the part of Mac Donald while serving coffee to customers. This negligence turned out be a tragedy as it burnt and caused third degree burns to an old lady Mrs Lieback and others in the cases discussed.

• Playing the blame game and not admitting the mistake:

Even though there was a small mistake on the side of the customer in being careless, the major fault was at the side of the staff at Mac Donald. Hence instead of admitting their fault Mac Donald blamed the customer and showed no concern about the health of Mrs Lieback and also in other reported cases.

• Compensation claimed by customers and the verdict of these motions:

The case also discusses about various compensation claims made by customers through lawsuits and the incidents involved throughout the trial of these lawsuits.

• The case also discusses about other negligence of Mac Donald in serving customers. There was also a case discussed in the article about another girl suffering burns from pickles present in a hamburger.

• The case also sends a message to the customers about their presence of mind and the carefulness they need to be aware off in their day to day life as these carelessness can tend to have severe consequences.

• During the reported cases Mac Donald showed no regard or sympathy for the affected customers, and officers at Mac Donald also went on to say that the proportion of the reported cases of accidents were proportionally less compared with the sales ratio which was ethically an immature comment.

2).The economic, legal and ethical responsibilities of Mac Donald towards customers in the Lieback case and other cases are:

There are a number of responsibilities that Mac Donald...