Case

Enhancing Business-Community Relations Figaro Coffee Company Case Study

by Charmaine Nuguid-Anden1 September 2003 www.new-academy.ac.uk www.pbsp.org.ph www.unv.org

‘Enhancing Business-Community Relations’ – Figaro Case Study, Philippines

Contents

1. Introduction....................................................................................................................................2 2. Know Your Bean............................................................................................................................3 3. Figaro Coffee Company and the Barako .....................................................................................3 4. Looking for the Barako, Finding a Cause....................................................................................4 5. The Coffee Board ...........................................................................................................................5 6. Lessons Learned.............................................................................................................................6

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‘Enhancing Business-Community Relations’ – Figaro Case Study, Philippines

Save the Barako Bean: The Philippines in the Coffee Belt

Research Project Background

This case study is one of ten that were chosen as part of the ‘Enhancing Business-Community Relations’ project in India implemented in collaboration with Philippine Business for Social Progress (PBSP). These cases document examples of engagement between businesses and communities and can be used as learning tools for the promotion of responsible business practice and sustainable development. The Enhancing Business-Community Relations project is a joint international initiative between United Nations Volunteers (UNV) and the New Academy of Business. Implemented in seven developing countries, the purpose of the initiative was to collect and document information on business-community practices as perceived by all stakeholders, build...