Company

Company Background

Fruitas Group of Companies is a small and medium sized company that originated from Lush Coolers Enterprises.

Currently, the company has more than 500 stores nationwide. More than 250 of these stores are company-owned and 250 are franchised.

The company employs approximately 1000 people, of which 100 are based at the head office.

Main Products and/or Services Offered

BUKO LOCO “Nacoco-Loco Ang Sarap”

Buko Loco introduces to the young, active, smart people the fun and convenient way to drink coconut water and coconut shakes. Using only the freshest coconuts, fruits, and ingredients; our products are definitely good for the health and certainly delicious.

We offer pure coconut bottled juice coming from freshly cut-opened coconut shells without any hint of preservatives. Dubbed as the natural sports drink, it contains natural electrolytes and high potassium, sodium and calcium content which are known to help clear bladder infections, remove kidney stones, and improve sexual vitality. Customers can buy our Coco Zakto and Coco Half Litro for Php 30 and Php 40. Aside from Coco Juice, Buko Loco offers Buko Shake with black gulaman and Buko Froothies, a smoothie combining buko and a fruit in season. Buko Loco also offers Buko Halo-halo Shake, a simpler rendition of the traditional halo-halo dessert. Price range is from Php 30 to Php 65.

Preparation for Buko Loco products are clean and efficient having the buko meat and juices freshly produced daily from the commissary and delivered to the store leaving no coconut waste.   

No. of Branches

•  Metro Manila - 47

•  Luzon - 10

•  Visayas - 3

•  Mindanao - 4

Buko LocoFruitas Group of Companies

Member: Association of Filipino Franchisers Inc. Member: Philippine Franchise Association

Total Franchise Cost / Investment: Variable

Standard Package Inclusions: 

•  Use of propriety marks and trade name

•  Standard cart (3-4 sq. m) or counter (not more than 6 sq. m)

•  Basic equipment, wares and...