Econ 465

Current Market Conditions Competitive Analysis

Mark Constantini, Crystal Martinez, Robert Mcabee, Salihu Bargoma, Justin Grinder

Eco/365

Carol Szerszen

Current Market Conditions Competitive Analysis

Technology in the last 2 decades has impacted societies around the world, bringing a new age on which we are able to become global at the touch of a button. Home computers, laptops, Ipads, cell phones and of course the Internet have forever revolutionized the concept of technology and continue to make new products every day that improve our experience Apple, one of the most well-known computer companies, which is known for it cutting edge technology. Apple Computer first came to be in 1976 in a basement of house were Steve Jobs and Steve Wozniak use to have band practice. This is where the Apple I was born. These two young men dropped out of college, and were often viewed as outcasts in most of the places that they were at, including schools, which could have been the reason that they dropped out of college. Apple is a multinational corporation that deals in consumer electronics, personnel computers, software, and digital distribution. Apple's main product is the IPhone, Ipad, IPod, and Macintosh Computer. Apple manly dealt with personnel computers until the introduction of the IPod Music Player in 2001 and ITunes in 2003. Now the company is known for its IPhone, iPod Touch, and iPod. ,”As of 2012, Apple is the largest publicly traded corporation in the world by market capitalization, with an estimated value of US$626 billion as of September 2012. Apple Inc.’s market cap is larger than that of Google and Microsoft combined. Apple’s worldwide annual revenue in 2010 totaled US$65 billion, growing to US$127.8 billion in 2011[9] and $156 billion in 2012.” Kim, Susanna (August 20, 2012).

Any issues or opportunities your organization or industry faces that affect its competitiveness and long-term...