Sport Obemeryer Case Report

Sport Obermeyer Case Report

Table of Contents

Executive summary 3

Introduction 5

Issues Identification and Root Cause Analysis 8

Alternatives and Options 9

Recommendations 10

Implementation 11

Monitor and Control 12

Conclusion and Management Issues 13

Exhibits 14

Executive Summary

Sport Obermeyer is currently having great difficulty with matching supply with demand. We have to predict far in advance what styles are going to be popular and how they are going to be produced. Difficulty is more acute with seasonal demand and short life cycles and prediction which is speculative must be almost two years in advance and hope it is close enough to the actual demand. Of greater concern is that this year 1992, we must make forecasts and commitments for producing for the 1993-1994 fashion skiwear with very scanty information. Design concepts and production cycle would not be finalized until after the Las Vegas trade shows when market trends would be confirmed. Incorrect forecast would impact sales in the current and future seasons with left of stocks sold at below production costs and...