Job Fair

Cosmetic Company

I created my brochure for the company that I created in week 4 which was the Cosmetic Company. Our company is a cosmetic manufacturer that produces environmentally conscious products. All of our products are animal cruelty free and free of chemicals known or suspected to cause harm. We manufacture a line with 166 SKU in 5 different fragrances that are distributed through the United States to high end spas, hotels, and other high end retailers. We are located in Richmond, Va and the company was founded by the Holloway family in 1995.

In creating the brochure I had to make sure that the prospective applicant was well aware of how this company has started from the bottom and risen rather quickly. I also had to make sure that the prospective applicant was aware of how this company is one of the current mode and trendsetters in the world, which is partly because of its employees.

For structure, I made sure to mention that the work environment is an up-tempo, bubbly type of feel and environment. This is important because that shows that all employees need to work together to make a common goal. That also helps with the culture because in order for us to be profitable and pursue our business model, we need for our employees to always be active and motivated. Our company structure is composed of a management team that controls the areas of Marketing and Public Relations, Research and Development, Sales and Business Development, Logistics and Corporate Management and lastly the manufacturing team. The Marketing team is in charge of building and developing our brand in all of our vertical markets, including ecommerce. They are also in charge of building partnerships with organizations.

In terms of business model, this company is a trend setter. In order for my employees to want to make the most current trend setting cosmetic items, we need to stay alert and updated with all of the current trends including what is in and what is out. We will also be...