Isds Test Document

Test 2 is 40 Multiple Choice Questions covering Chapters 2 Data Warehousing and Chapter 3 Business Reporting, Visual Analytics, and Business Performance Management

Expect 17 questions on Chapter 2 & 3 Application Case Studies

There are 23 other questions on chapter slides, chapter summaries, notes, and reading the textbook.

Know Key terms and understand Chapter Highlights at the end of each chapter.

Study and do your best!

1.       Online Video – Enterprise Car Rental

2.       Chapter 2 Opening Vignette: Isle of Capri Casinos

3.       Case 2.1 TELCOs

4.       Case 2.2 Data Warehousing helps MultiCare

5.       Case 2.3 BP Lubricants

6.       Case 2.4 Coke’s Data Warehouse

7.       Case 2.5 Starwood Hotels & Resorts

8.       Case 2.6 Michigan state agencies

9.       Chapter 3 Opening Vignette: Self-service for Travel and Transport

10.   Case 3.1 Delta Lloyd Group

11.   Case 3.2 FEMA

12.   Case 3.3 Tableau saves Blastrac

13.   Case 3.4 TIBCO and cancer vaccine trials

14. Case in Chapter 3 Summary: Analytics play role for Saints in locating, evaluating draft prospects

15.   Case 3.6 Saudi Telecom

16.   Case 3.7 IBM Cognos helps Mace

17.   Case 3.8 Expedia.com’s scorecard

SKIP: 

In Chapter 2, skip Application Case 2.7 Egg Plc and End-of-Chapter Application Case about Continental Airlines.

In Chapter 3, skip Application Case 3.5 Dallas Cowboys and End-of-Chapter Application Case about Premier Healthcare.

ANSWERS TO END OF SECTION REVIEW QUESTIONS

OPENING VIGNETTE: ISLE OF CAPRI CASINOS IS WINNING WITH ENTERPRISE DATA WAREHOUSE

Section 2.1 Review Questions

1. Why is it important for Isle to have an EDW?

In the gaming industry, companies distinguish themselves based on their customer relationships. An enterprise data warehouse (EDW) gathers and provides the data needed to tell Isle of Capri what customers respond to, so the casinos can adapt their offerings. The information provided by the EDW lets Isle deepen its...