Submitted by: Submitted by pucchu
Views: 389
Words: 289
Pages: 2
Category: Business and Industry
Date Submitted: 03/08/2011 11:04 PM
CAMLIN STUDIOS
* Incorporated in December 1946
* 3 SBUs: Consumer products, Fine chemicals & Pharmaceuticals
* Offering: Wide range of products: Artist materials, Hobby Colours, Scholastic Colours & Stationery Products, Office Products &Writing Instruments under the Camel and Camlin brands
* Caters to a vast consumer segment for their Fine Art, Scholastic and Office Stationery needs
* Team of more than 3000 personnel employed pan India
* Network of 4000 distributors & more than 50000 retailers.
* 1st to launch the hobby range of colours in India
* Introduced colour categories in India like fine art colours, hobby colours and fashion colours
PEST ANALYSIS
POLITICAL
* 12.5 % VAT on fine art & colours,4% VAT on Industrial Ink
* De reservation of small scale sector leading to set up of new units in J&K.
* Incentives like Excise, Income Tax Holiday led to establishing of new units in J&K ensuring lock in period of 10 yrs
* Favorable FDI policy
* Fair amount of political stability of this coalition Govt
* Provision of 6% Duty Draw Back on Fine Art & Graph Sector on Value Basis & not Ad-Valorem
* Excise Duty of 14% on Packaging material (MODVAT)not claimable
* High Customs duty of more than 55% ensure non entry of Chinese goods
ECONOMICAL
* Volatile exchange rates in current scenario
* Volatility in prices of raw materials as its petroleum based like PVC, turpentine etc.
* Growth Rate pegged at 13%(Update:Q3 2008)
* Funds availability @ increased rate of interest in India from banks about 13% (No Tuffs)
* High Disposable Income of the current population(USD 515 per Capita)
* Existence of unsaturated markets provides an excellent opportunity for the industry players in the form of a vastly untapped market as the income rises
SOCIAL
* Rising per capita income, increased literacy and rapid urbanization have caused rapid growth