Tyre Market in Dehradun

ANALYSIS OF DUNLOP TYRE MARKET IN DEHRADUN

Contents

Objective of the Training About Falcon Tyres Limited

◦ Types of Tyre ◦ Dunlop Tyres

Research Methodology Analysis and Interpretation

◦ 2 Wheeler ◦ 3 Wheeler - Vikram

Summary

◦ 2 Wheeler ◦ 3 Wheeler

Recommendation

Objective of the Training

To analyze the consumer recall value of y Dunlop Tyres To a a y e the market of Dunlop tyres and o analyze t e a et o u op ty es a d to understand the current position in the e market To provide key Insights to Falcon tyre India to enhance the sales of 2/3 Wheeler market

About Falcon Tyres Limited

Falcon Tyres Ltd, incorporated in 1973, is located at Mysore and is a part of the RUIA GROUP headed by Chairman Mr. Pawan Kumar Ruia The company manufactures and market variety of nylon based ply tyres and tubes for 2 & 3 wheelers, passenger cars, jeeps, light commercial and farm vehicles under the brand name of DUNLOP in Indian market The company supplies tyres of many leading original equipment manufacturers (OEMs) such as

◦ Hero Honda Motors Ltd., Ltd ◦ Bajaj Auto Ltd. ◦ Piaggiao Vehicles Pvt. Ltd. ◦ Mahindra and Mahindra Ltd. Ltd ◦ India Yamaha motors Ltd. ◦ Royal Enfield Ltd. etc

Date:     /01/11 

CONSUMER RESPONSE PROGRAM

Objective of the Program: To analyze the consumer recall value of Dunlop Tyres.   

(A) Personal Details:   a. Name of the Owner:                                                                                .   b. Vehicle Type:   I. Two Wheeler         II. Three Wheeler         III. Four Wheeler  c. Vehicle Model:  d.  Vehicle Number:  e.  Contact Number:  f.  Route Running:   g. Average km/day:   I. 0‐40          II. 41‐80          III. 81‐120             IV. 121 and More 

(B) General Information about Tyres  a. Currently using Tyre Brand  I.  Dunlop          II. MRF          III. Ceat             IV. Apollo ...