Maybank' Competitor

1.0 Introduction

2.0 Background

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Malayan Banking Berhad (Maybank) is one of the largest bank and financial group in Malaysia and consistently ranked among Malaysia’s for the most valuable brands, Maybank provide different type of commercials, corporate, and private banking services to customer, with a huge network consist of more than 450 branch offices and more than 2,500 ATM machines. Maybank has built a strong fundamental in the regional market. The company manages more than 22 branches in Singapore and 50 branches in Philippines and also has branch across other Southeast Asian markets, including Brunei, Papua New Guinea, Indonesia, and Vietnam.

The bank also set up branches in London and New York. Maybank was the first Malaysian bank granted the right by China government to establish a branch office in China. Maybank not only just manage commercial banking, but also manage a number of specialized subsidiaries in the insurance, investment banking and assets management, and finance sectors.. Maybank was set up by Malaysian business tycoon Khoo Tech Puat, who died in 2004. Khoo Tech Puat was one of the senior executive in Overseas Chinese Banking Corporation (OCBC) before he establish Maybank .

Maybank recognized the potential of this new market in Malaysia and thus instituted a rapid growth phase through the 1960s and 1970s. One of the rapid growth phase that Maybank launch in 1964 is Maybank Trustees Bhd(MTB) in order to provide a range of trustee product and services The company has been led by President and CEO Dato' Sri Abdul Wahid Omar. The largest Malaysian bank, Maybank boasted total assets worth $47 billion in 2004, placing it among the top 120 banks worldwide. Malayan Banking is listed on the Kuala Lumpur Stock Exchange.

2.1 Main Activity

One of the main activities of Maybank is to provide basic banking service to customer. Customer can deposit their money, withdraw and transfer money with Maybank saving account....