Seat Belt Focus Group

1. What are some road safety measures taken by the authority to deal with reducing accidents?

2. Do you believe seat belt can save your life in a crash?

3. How often do you wear seat belts?

4. What are the reasons you always wear seat belts?

5. What are the reasons you do not wear seat belts?

6.Have you ever paid a fine for not wearing seat belts? Do you know the amount of fines to pay for not wearing seat belts?

7. do you know the actual damage that can be caused to a person for not wearing seat belts(for eg the whole body) or is it that you believe the person dies on the spot?

8. What kind of things need to be, or could be, done to encourage you to wear seat belt on a regular basis?

9. You get in your car with a friend, put on your seat belt – and your friend does not. Do you say anything?

10. Have you seen any seat belt promotion on TV, radio, print, or elsewhere? Can you please describe it?

(Explore- to what extent did it influence you to wear seat belt more often?)

(Explore- Why ban road advertisements which are sensitive to emotions, are they actually facts?)

11. I am going to present some international seat belt videos and ads to you one-at-a-time and ask about your reaction to each.

(Explore-What did you understand by the ad? Are they likely to increase your seat belt use?)

12. What, according to you would be the best method to reach passengers who don’t wear their seat belts and raise their awareness about the importance of seat belt?

13. How to change the mindsets of vehicles users regarding belt use?