Panera

The threat of new entrants is high in the restaurant industry. Customers get bored with certain menus and are always looking for a new place to eat. Because of this demand, new restaurants open all the time. Customers who are bored with the same places they frequently eat, they are more inclined to try something new, taking business away from other restaurants. This is where Panera’s menu competes, it is always changing. Many new restaurants have a hard time staying open or a long time due to bad menus, bad service or bad food. This only increases the threat of new entry. As one’s restaurant closes, a new one quickly takes its place. Barriers to entry are extremely low. It is pretty easy to open a restaurant if you have enough capital and have an idea. There are not many restrictions to opening. Registering your business with the government and obtaining easy to get permits are the only restrictions set in place.

The threat of new entrants is high in the restaurant industry. Customers get bored with certain menus and are always looking for a new place to eat. Because of this demand, new restaurants open all the time. Customers who are bored with the same places they frequently eat, they are more inclined to try something new, taking business away from other restaurants. This is where Panera’s menu competes, it is always changing. Many new restaurants have a hard time staying open or a long time due to bad menus, bad service or bad food. This only increases the threat of new entry. As one’s restaurant closes, a new one quickly takes its place. Barriers to entry are extremely low. It is pretty easy to open a restaurant if you have enough capital and have an idea. There are not many restrictions to opening. Registering your business with the government and obtaining easy to get permits are the only restrictions set in place.