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Gabsi Meriem

L2 - G1B

April 10 ,2013

Film review : Thank you for smoking , Jason Raitman 2005

Drawing the line between personal practice and personal morals is a complicated task when

your job requires you to have a thick skin and get the job done.   Compromising the way you

live your life and the way you perform at work can make a person feel like a hypocrite.  

So , finding the middle ground can, for some, take years and years of work in their field to get

right.   

Also , nowadays image is everything and there is a familiarity between the consumer and the

product. Therefore, it is clear that in the art of persuasion through the mass media, imagery is

the foundation stone in essential techniques such as ethos and pathos. In the film, the

filmmakers have used the persuasion tools of a much higher level. The filmmakers did not

only single out one handsome man to represent the face of Big Tobacco Company, they also

made him a man of great drive, passion and character.

The film Thank-you for smoking is a masterpiece of the art of persuasion. Throughout the

movie, it is clear that the aspect of persuasion is widely used. The intention of both the writer

and the director is unquestionably an agenda of trying to convince the audience to conceive

the idea.

The movie is a satire, meant to point up the absurdities of socio-political behavior in the early

21st Century .

Set in the recent past, not long before Big Tobacco started cutting checks for its sick and

dying former customers, the film tracks the ups and mostly downs of a Washington lobbyist

who's consistently on the hunt for new and inventive ways to rebrand cancer sticks for public

consumption. Nick uses doubt like a weapon, building on the work done by his employer,

the Academy of Tobacco Studies which Mr. Buckley based on the Tobacco Institute, the

onetime trade association for the tobacco industry....