How to Promote China’s Corn Oil Market Consumption Growth

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Date Submitted: 02/24/2014 12:40 AM

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How to promote China’s corn oil market consumption growth? There are some factors including the national industrial policy which supports the residents of edible oil consumption structure.

With the rapid development of small pack edible oil market, consumer choice criteria are no longer edible stay in compliance with health and safety standards level, the edible oil market, "health", "nutrition" and so gradually become a hot consumer, corn germ oil due to its high unsaturated fatty acids, rich in vitamin E, have special nutritional value, has become the most active high-healthy cooking oil. CORN OIL and many other nutrition and health care functions and in the century cooking oil development, more and more consumers are concerned, has become a necessity of daily food consumption. Corn oil based on a fixed domestic consumption needs of the population's living standards improve, CBIW analysts expect China Corn Oil demand in 2010 will reach at least 200,000 tons in 2015, corn oil consumption reached 60 million tons.

As consumer attention and increase the health awareness of the corn oil, corn oil domestic consumption has started to heat up, and gradually expand the sales area and basically covering the whole country. In 2009, corn oil consumption in China more than 160,000 tons, the growth rate of over 30%. Corn oil is golden in color and transparent, fragrant, especially for quick fried and fried foods. Frying at high temperatures, with considerable stability. Fried crispy and delicious food, cooked dishes can maintain the original color, flavor dishes, without loss of nutritional value. Pleasant tone mixed with corn oil dish flavor. Cooking smoke less, non-greasy. Corn oil is the freezing point of -10 ℃, oil contains small amounts of vitamin E, a strong antioxidant effect.

Meanwhile, edible vegetable oil brands have increased corn oil product marketing efforts to launch its own brand. COFCO's "Fortune", the benefits of Kerry's "Arowana" Xiwang Food's "King...