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Date Submitted: 05/08/2014 10:44 PM

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CROSS CULTURAL MANAGEMENT

INDIVIDUAL PAPER —CONTEMPORARY INTERCULTURAL ISSUES

TOPIC

Diversity in the Workforce

Its 21st century, workforce diversity has become an essential business concern. No company can afford to unnecessarily restrict its ability to attract and retain the very best employees available. Term “Workforce Diversity” refers to policies and practices that seek to include people within a workforce who are considered to be, in some way, different from those in the prevailing constituency. We can define as Similarities and differences among employees in terms of age, cultural background, physical abilities and disabilities, race, religion, sex, and sexual orientation. Diversity is an integral part of who we are, how we operate and how we see the future.

COCA COLA DIVERSITY IN THE WORKFORCE

Coca Cola is a multinational company, in which people work from all over the world with different cultural background. The Coca-Cola Company leverages a worldwide team that is rich in diverse people, talent and ideas. As a global business, It is very important to have ability to understand, embrace and operate in a multicultural world -- both in the marketplace and in the workplace -- is critical to sustainability. The diversity workplace strategy includes programs to attract, retain, and develop diverse talent; provide support systems for groups with diverse backgrounds; and educate all associates so that we master the skills to achieve sustainable growth.

DIVERSITY IN THE WORKFORCE BETWEEN CROSS CULTURE

JAPAN VS UK

For multinational companies a key challenge is to improve their cultural competency, and provide workplaces and experiences for employees that reflect global work practices.

Language, double standards, corporate values, communication and working styles all present opportunities for improving cultural integration.

Japan has a very strong national culture, with little ethnic or racial diversity within the population. Approximately...