Backend-as-a-Service (Baas) Market Size and Forecast, 2016-2026

BaaS is a cloud computing category that makes job of developers simple while setting up, using and operating a cloud backend for tablet, mobile and web apps. While BaaS service providers offer value-added features such as usage analysis, user management, and push notification or campaigning, it also facilitates seamless integration with social media networks such as Twitter and Facebook. The advantage of utilizing backend-as-a-service model is that it reduces application backend framework development time to minutes rather than few weeks. BaaS or MBaaS allows developers, without much mobile experience or time, to get started quickly. Developers are provided access to the source code for all underlying components, in order to deploy server components on-premise or allow customizations outside the platform.

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Backend-as-a-Service (BaaS) Market: Drivers and Restraint

Rising adoption of web applications in this era of self-service economy is expanding the addressable market for backend-as-a-service, which in turn, is fueling growth of BaaS market. Spurt in connected devices usage is also boosting the demand for BaaS solutions. Growing adoption of BaaS among SMEs and the enterprises, especially in emerging markets, provides opportunity for further market growth. However, there are certain factors restraining the market growth including the high initial cost, data security issues and increasing number of competitors enforcing vendor lock-in situations.

Backend-as-a-Service (BaaS) Market: Segmentation

BaaS market is segmented on the basis of end user, computing platform, API platform, serviceand region. On the basis of end user, BaaS market is segmented into small and medium enterprises and large enterprises. By computing platform, backend-as-a-service market is segmented into web and mobile & tablet. The API platform segment includes java, ruby, HTML5, REST, node.js...