Team Agreements, Strategy Mapping and Balanced Scorecard

MODULE 4, ASSIGNMENT 3

August 27, 2013

Topic: Team Agreements, Strategy Mapping and Balanced Scorecard

Overview This assignment marks a departure from the other previous assignments. It is the first group assignment. Cases will include corporate-level strategic issues in addition to the business and operational issues that were the focus of the first three modules. For this reason, all steps in the Steps for Approaching Business and Corporate Strategy will be used in answering the case. This approach includes the additional steps used in the strategic planning process at the senior management level. Candidates will be introduced to strategy mapping, a process used in strategy formulation, and the balanced scorecard, a performance measurement tool. Candidates will be expected to conduct a full situational analysis—no high-level SWOT will be provided in the case. As part of the external analysis, candidates will be expected to research information on the industry that can be used as benchmarks against which to measure the subject organization’s performance. Finally, the case does not provide a mission or vision statement; therefore, candidates will need to determine the implied mission based on case facts. Once a strategic direction is recommended, the mission statement may need to be restated to align better with the chosen strategy. In this assignment, candidates will be required to evaluate the triple bottom line concept for ALL STAR Foods. The concept of the triple bottom line is discussed in the required reading article “The Balanced Scorecard and Corporate Social Responsibility: Aligning values for profit.” In Year 1, candidates were provided with a video of a storyboarding exercise for solving the GR Hotels business case following the step approach. Candidates are encouraged to review this video and the support materials (the case, assessment rubric and PowerPoint slides are provided in the Reference Material section of the Professional Programs...