Case Stdy

OUR LADY OF FATIMA UNIVERSITY

MASTER IN BUSINESS ADMINISTRATION

QUEZON CITY, LAGRO

ORGANIZATIONAL BEHAVIOR AND LEADERSHIP

MBA 202

“MANAGING COMMUNICATION”

Submitted by:

Joan D. Mercado

Submitted to:

Dr. Elizabeth P. Rodriguez

Professor

Second Semester

SY 2013 – 2014

CHAPTERS OBJECTIVES

To understand

* The Two – Way Communication Process

* Barriers to Communication

* Factors Leading to Effective Communication

* Downward and Upward Communications Problems

* The Roles of Questioning and Listening

* Social Networking Tools

* The Impact of Electronic Communications

* Organizational Grapevines and Rumors

COMMUNICATION FUNDAMENTALS

* Communication is the transfer of information and understanding from one

person to another.

* It is a way of reaching others by transmitting ideas, facts, thoughts, feeling,

and values.

* Its goal is to have the receiver understand the message as it was intended and

(often) to act upon that information.

* Communication always involves at least two people – a sender and a receiver.

* Communication is what the receiver understands, not what the sender says.

THE IMPORTANCE OF COMMUNICATION

Organization cannot exist without communication. If there is no communication,

employees cannot know what their co-workers are doing, management cannot receive

information inputs, and supervisors and team leaders cannot give instructions.

Coordination of work is impossible, and the organization will collapse for lack of it.

Cooperation also becomes impossible, because people cannot communicate their needs

and feelings to others.

When communication is effective, it tends to facilitate better performance and

Improve job satisfaction. People understand their jobs better and feel more involved in

them.

The positive response of those employees supports one of the basic propositions

of organizational behavior – that open...