Business Office Admin

Corporate Social Responsibility (CSR)

Many multinational corporations operate in countries characterized by extreme poverty and inequality, inadequate or dysfunctional institutions, and undemocratic political systems. To what extent should multinational corporations contribute to improving social conditions in the economies in which they operate?

* Reputation Institute conducted a study that found 42% of how people feel about a company is based on their perceptions of the firm’s corporate social responsibility (CSR) and then ranked the firms with the best CSR.

* No. 1 Microsoft

* No. 2 Google

* No. 3 The Walt Disney Company

* No. 4 BMW

* No. 5 Apple

* No. 6 Daimler Mercedes-Benz

* No. 7 Volkswagen (May change due to recent scandal)

* No. 8 Sony

* No. 9 Colgate-Palmolive

* No. 10 LEGO Group

Task #1 - Choose a multinational company and describe how they are socially responsible

According to the Reputation Institute Volkswagen is ranked 7th on the CSR top ten list.

Socially Responsible - Volkswagen currently has 119 active CSR projects worldwide

Socially Responsible - In May 2013, The Volkswagen of America Foundation, donated 250,000 to the American Red Cross and Habitat for Humanity to assist with the disaster relief efforts following the devastating tornadoes in Oklahoma.

Socially Responsible - In Chattanooga, Tn. the VW factory proved it is a leader in sustainability, energy-efficiency and eco-friendly measures by winning the (LEED) “Leadership in Energy and Environmental Design” Award.

Task #2 - Describe 2 or 3 areas where your company has been or is not socially responsible

Not Socially Responsible - Earlier this year VW was caught in an emissions-rigging scandal. What was originally disclosed to be a “defeat device” installed in half a million diesel-powered cars could affect as many as 11 million vehicles.

* The "defeat device" was a piece of software that allowed cars to exceed air...