Google vs Microsoft

Case Analysis on Google vs. Microsoft

Course Title

Management Information System (MIS 101)

Prepared by

Papon Saha

Rashedul Amin

Md. Sazzad Mollah

Nazmul Hasan Akash

Md. Sazzad Hossain Khan

Prepared for

Md. Monzur Morshed Bhuiya

Associate professor

Department of Business Administration

Date of submission

9th August, 2011

9th August 2011

Md. Monzur Morshed Bhuiya

Associate professor,

Department of Business Administration,

East West University,

43 Mohakali C/A,

Dhaka -1212, Bangladesh.

Subject: Submission of Case Analysis.

Dear Sir,

With due respect it is our pleasure to present the Case Analysis entitled “Google vs. Microsoft”. While preparing the report we have tried our level best to focus closely on the topic and tried to collect most complete and up-dated information available. We believe that it will provide a clear scenario about Google and also Microsoft.

To prepare this term paper, we have given best effort to accumulate needed information.

We hope you understand our term paper and we genuinely regret for any inconvenience to be found in this term paper and we shall always be available for any explanation required.

Yours sincerely,

Papan Saha

On behalf of rest of the group member

Department of Business Administration

East West University

Summary of the case:

Microsoft and Google are the two behemoths of this information technology(IT) era. Microsoft has evolved their business to help create, build, and integrate computer technology and the internet. Google is considerably younger than Microsoft, and is one of the most successful dotcom era companies that have survived and grown because of their ability to adapt and influence change. Initially, Google and Microsoft were not competitors. Google's initial business capitalized on the internet access that Microsoft software provided for computers....