Starbucks Case Study

STARBUCKS CASE STUDY 4

1) Do the overwhelming positive responses from the partner view survey surprise you? Why and why not? Do you think giving employees an opportunity to express their opinions in something like an attitude survey is beneficial? Why or why not?

The most important thing for the starbuck’s from the day he established the starbucks coffee company is the relationship with his employees. Hence he developed a system of attitude survey for the employees and partners. The most recent partner survey carried out in the fiscal year of 2006. About 84 percent of the people responded to the survey and amongst them 86 percent people were satisfied and 69 percent were engaged with the company. Much higher number of people responded to the survey as compared to the previous year. I am not surprised by the overwhelming response to this survey because the partners work with starbucks with dedication mostly due to the attitude of the company towards them. They know what the company expects them to do and also because they are satisfied with the company.

Giving the employees the opportunity to express is really beneficial because the company gets to know the factors and areas where the partners and employees are happy with the company and the areas which need some considerations to meet the expectations for the employees. Starbucks always followed the believed in “We know that the people are the heart and soul of our success”.

2) How might the results of the partner survey affect the way a local store manager does his or her job? How about a district manager? How about the senior vice president of the store development? Do you think there are differences in the impact of employee surveys on how managers at different organizational levels lead? Why or why not?

The results of the partner survey affect the local store manager in the functioning of the store as he knows what the standards are of the company. The local store manager believes that someone...