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Advertisement is not as harmful as the majority believes

Dear Editor,

Recently, while I was on the Internet I found some interesting articles regarding advertisement which made me think about all the negatives people say about it. Nowadays everyone complains about how advertisement is everywhere, ruining the enjoyment of a TV program or that they are trying to enforce wrong values on people. But as I was reading those articles, I realized that commercials can actually be of help to a certain circle of people and also could be a sort of entertainment and bring us laughs.

First of all, advertisement helps a lot of people earn money through being involved in the industry. Some hairdressers and make-up artist make a living by working as staff for commercial shootings. Not to mention the involved cameramen and script-writers who most probably could not land on a bigger job offer and saved them from unemployment. We can also not exclude the actors who appear in the ads. It could be their breakthrough towards the big screen. It’s a way for them to get both experience and exposure. You may not know but top stars like Leonardo DiCaprio, John Travolta and Keanu Reeves have started their careers by appearing in commercials. DiCaprio even appeared in numerous Japanese advertisements for Honda.

But another aspect that affects us normal people in front of the TV is that commercials can also be a sort of entertainment. There are tons of humorous ones that make us laugh or other just so ridiculous that all you can do is laugh at them. Besides that, there are some commercials that become so popular that people start making references to them in their daily life. The advertisement industry has gotten so creative that you can even watch shows dedicated just for funny commercials. A popular late night show in The US called “Saturday Night Live”, for example, has been making various commercial parodies of existing or made-up products.

All in all, people should not get so...