Competitive Strategies and Government Policies

Competitive Strategies and Government Policies

Cathy Lee, Larnese Cook, Stephanie Myers, Will Parker

ECO/365

July 14, 2014

Eugene Gotwalt

Competitive Strategies and Government Policies

Every day, organizations are faced with competition from others and with the never-

ending evolution of technology and products. As society evolves and the wants and needs of

society progresses, organizations must be able to keep up with those demands if they want to

have a chance to succeed. Many times, the organizations will need to research the demands of

society and what is going on in the market. To stay competitive, they have to know what is going

on with society and what is going on with their competition. To be successful, they have to keep

an eye on the competition and do their best to keep up with them. Quality should never be

reduced, but staying in line with competition will help to keep the organization in line with

others. The smartest business plan will always know what is going on around them at all times

and will be able to build from that.

The coffee industry is a well-received industry within the United States. Coffee seems to

be a breakfast staple as many purchase coffee on their way to work or make it at home when they

wake up in the morning. As society evolves and people’s lives become more fast-paced and

busy, coffee has become a more popular staple that is now consumed at any time of day or night.

Many times, consumers are able to find their popular coffee brands at any number of stores such

as gas stations and supermarkets. There are two various options for these stores. The first is that

a franchise will open up inside another shop to give customers the convenience of having their

favorite coffee in a central location. The second is a small, self-serve kiosk that allows customers

to put together their own coffee and drinks.

A widely popular business venture would be the result of a conglomerate merger. A...