Freshlies Lemonade Stand

Freshlies Lemonade Stand

Freshlies Lemonade Stand

Freshlies Lemonade Stand Mission Statement

• Our mission is to raise money and health awareness primarily by offering products that foster refreshment as well as quality health.

• To empower and encourage young people, especially youths, to get engaged and make a difference for others through getting involved in entrepreneurial endeavors.

Importance of mission and vision statements

A vision and mission statement are critical and standard elements if a business’ organizational strategy. Most established organizations create organizational mission statements which serve as the primary protocols in the establishment of the objectives (Kokemuller, 2010). Nevertheless, a business’ mission statement is basically the statement of purpose. It offers the guide for all the organization’s decision-making. Employees, leaders, and shareholders are essentially the target of the documented mission (Kokemuller, 2010). It should aid workers within the business to understand how the tasks and decisions best align with the organization’s mission. Also, the mission statement provides insight into the basics the business leaders believe are the primary purpose for engaging in the business.

CSR (corporate social responsibility) Plan

Social responsibility defines a method of self-regulation that enterprises adopt as a section of their citizenship and corporate conscience (Davis, 2012). Often known as CSR or corporate social responsibility, this policy requires businesses to create means to monitor the social perception of the public indicating the venture is a responsible business (Davis, 2012). The goal of a business’ social responsibility is to cheer the enterprise’s actions toward the positive implication of employee, community, and consumer responsibility.

Freshlies Lemonade Stand an example of a corporate social responsibility in line with its core mission. Freshlies has dedicated its brand to efforts to combat...