Breverage

Introduction to Beverage industries:

There are many beverage companies in our country and day by day this number of company are increasing. The main beverage companies of our country are as follows:

AMCL (Pran Group), Nestle (BD) Ltd, Partex Beverage Ltd, Transcom Beyerage Tabani Bavarage Ltd. Sanowara Drinks & Bev.Ind.Ltd, Trade Parters Ltd, HRC, Techno Food Engineering Ltd, MTC Beverage Ltd, Desh Beverage Co. Ltd. Eurydice&Elefheri Ltd. MTC Ltd. Nasana International National Beverage Ind. Ltd. Partex Ltd. Prominent Fluid Controls (BD) Ltd. Ruchi Beverage Ltd. Company Ltd. Techno FoodAgro Industries Ltd.

These companies have different product and some of them are multinational company and some and domestic company.

History of Pepsi:

The Pepsi brands are no different from this phenomenon. Being the world’s leading manufacturers, marketers, and distributors of the non-alcoholic beverages, Pepsi Company is among the most successful consumer product companies in the world. The company has been always striving hard to compete against other brands to gain the top position in the global market consisting of almost all the countries in the world. This chapter describes about the main markets in which Pepsi operates.

1893--Caleb Bradham, a young pharmacist from New Bern, North Carolina, begins experimenting with many different soft drink concoctions; patrons and friends sample them at his drugstore soda fountain.

1898--One of Caleb's formulations, known as "Brad's Drink," a combination of carbonated water, sugar, vanilla, rare oils and cola nuts, is renamed "Pepsi-Cola" on August 28, 1898. Pepsi-Cola receives its first logo.

1902--The instant popularity of this new drink leads Bradham to devote all of his energy to developing Pepsi-Cola into a full-fledged business. He applies for a trademark with the U.S. Patent Office, Washington D.C., and forms the first Pepsi-Cola Company.

The first Pepsi-Cola newspaper advertisements appeared in the New Bern...