Consumer and Market Insights: Feminine Hygiene Market in Canada

The Canada's Feminine Hygiene market is forecast to register higher growth in value as well as volume terms during 2015-2020. The Sanitary Pads category will have the largest volume share while the Pantilinersand Shields category is forecast to register fastest growth amongst all the categories during 2015-2020. The market for washable and reusable Sanitary Pads (LunaPads) and Menstrual Cups (DivaCup) is expected to witness growth in the future due to the cost-effective, chemical-free, and eco-friendly nature of these products..

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Key Findings

- Canadian Feminine Hygiene market is forecast to register high growth, supported by low inflation and increase in GDP in the country

- Majority of Pantilinersand Shields products were consumed by older population in Canada.

- Hypermarkets and Supermarkets occupy majority of the share in the Canadian Feminine Hygiene market.

- On-The-Go and Personalization are the major trends in the Canadian Feminine Hygiene market

- Major brands in Canada are focusing on innovations and new products launches in the Feminine Hygiene market

- Flexible packaging is the most used packaging material in the Feminine Hygiene market in Canada.

- This market is led by the international players like Kimberly-Clark Corporation, The Procter and Gamble Company and Combe incorporated

Synopsis

Canadean's Consumer and Market Insights report on the Feminine Hygiene market in Canada provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares. What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Internal Cleansers and Sprays, Pantiliners and Shields, Sanitary Pads,...