Bmw Analysis

Table of contents

Page Subject

1 Task devision / Time table

2-4 Short Company Descriptions

5-6 The vision of these 2 companies, including logistics/quality using the 4 steps of Collins and Porras and a comparison of the 2 mission statements.

7 The Company with the most challenging BHAG

8-9 Relationship between Mission Statement & Goals/Objectives

10 Logistics & Quality Management

11 The strategy as stretch concept ( SAS ) / How the ‘strategy as stretch’-concept of Hamel and Prahalad can be of benefit to MERCEDES

12 How the ‘strategy as stretch’-concept of Hamel and Prahalad can be of benefit to BMW

13 To build success on success

14 Resources

Group

Pim Heijmans

Michael Jetten

Franklin Koll

Task Division

Work on the assignments together

Everyone ; quality control

Project time table

|When ? |What? |For how Long? |

|Wednesday 14 February |First meeting, devision of tasks + first |3 Hours |

| |look for information | |

|Wednesday 28 February |Work on assignments |3 Hours |

|Monday 04 March |Work on assignments |4 Hours |

|Tuesday 5 March |Work on assignments |4 Hours |

|Wednesday 06 March |Finish assignments, integrate and make |4 Hours |

| |presentation | |

|Thursday 07 March...