Tiffany Cj

International Christian University

Business Economics

Project Paper

“Tiffany & Co”

Kostin Dima ID:2042

1. Overview of the Company

As well as earnings received from licensing agreements. The 1830s in New York City were a time of dynamic growth, extravagant tastes and golden opportunity for anyone with a little capital and an abundance of imagination. In 1837, New York became the proving ground for twenty-five-year-old Charles Lewis Tiffany and John B. Young, who opened a “stationery and fancy goods” store with a $1,000 advance from Tiffany's father.

Tiffany & Co. is a holding company that operates through its subsidiary companies (the "Company"). The Company's principal subsidiary, Tiffany and Company, is a jeweler and specialty retailer, whose merchandise offerings include an extensive selection of jewelry (91% of net sales in fiscal 2010), as well as timepieces, sterling silverware, china, crystal, stationery, fragrances and accessories. Through Tiffany and Company and other subsidiaries, the Company is engaged in product design, manufacturing and retailing activities.

The Company's operating segments are as follows: the Americas region (51% of fiscal 2010 sales) includes sales transacted in TIFFANY & CO. stores in the United States, Canada, Mexico and Brazil, as well as sales of TIFFANY & CO. products in certain of those markets through Internet, catalog, business-to-business and wholesale operations; the Asia-Pacific region (18% of fiscal 2010 sales) consists of sales transacted in TIFFANY & CO. locations in Australia, China, Hong Kong, Korea, Macau, Malaysia, Singapore and Taiwan, as well as sales of TIFFANY & CO. products in certain of those markets through Internet, and wholesale operations; Japan (18% of fiscal 2010 sales) consists of sales transacted in Japanese department store boutiques and in...