Innovation

Innovation can agitate the world and smash original situation. Incremental innovation is like an evolution; things change slowly but radically new, even disruptive events may also been produced. In incremental innovation, incremental refinement is made to polish the product. On the other hand, disruptive innovation creates new product to attract our attention and it reflects our quality life. Furthermore, disruptive innovation creates an ecosystem which helps the innovator, other companies, and users across many areas. The ecosystem adds value to the innovator’s customer, to the customers of the rest of ecosystem members, and lets the innovator learn from the fast followers. However, if we do not know what the users want, we will be led to a totally different goal.

As a matter of fact, disruptive innovation is good but superfluous disruptive innovation will demolish the environment. For instance, if we have to produce a huge amount of product, we will need to have mass production and which will cause air pollution, sound pollution and so on. It cannot be denied that unceasingly disruptive innovation has been upgraded people and make most of the countries improve, but we cannot just see the surface. No matter what things we want to do, we should consider all the consequences. In the process of disruptive innovation, we need a considerable capital to come out with the product. At last, the consumer will be the one who has to bear the consequences. Other than that, because of the innovation, people perpetually pursue tidal current and start to waste money and resources. For example, before APPLE brings forth new mobile phone-IPHONE, everyone was using Nokia, Sony Ericsson. However, once the IPhone launched, people lined up in front of the IPHONE retail shops at the midnight just to get the new phone. Some even fasted for few months in order to catch the fashion trend. They did not think the aftereffect; they just think about fashion trend and do not...