Research Proposal Od Cane-O-La

4th February, 2013

To Sir Syed Farhan Shakeel,

Cost Management Accounting,

SZABIST, Karachi.

Subject: Request for approval required for our costing project.

Dear Sir,

This is to inform you that the topic of our Research Project is Fresh Sugar Cane Juice named Can-o-la. Please provide approval at earliest, so that we can start working on our defined tasks assigned for the costing project.

We would be very thankful if you spare some time to read out the attached document and approve this topic for our report.

Thanks.

Best Regards,

________________

Abdul Muhaimin

1239102

Introduction:

People started too perished under the scorching heat of summer in our country. They need a full of energy drink to surmount their thirst. Can-o-la is a fresh juice product. It provides energy and keeps people fresh when they are felt weak or tired from doing a lot of work.

It's a Sugarcane juice and contains vitamins and proteins which is a useful energy source. Vitamins give freshness and proteins are the energy cells that recharge the human body so that they work at their maximum.

The students, employees and workers become tired due to the work burden and sunlight which make them feel loose. They need an energy drink that makes them re-energize so they may be able to perform better again and feel fresh.

Objective:

The aim of this proposal is to find out the costing issues which are currently in it so that they can be minimized, hence which will also help in business.

Problem Statement:

In relation to the product launch our major issue is the ability to establish a well regarded brand name linked to a meaningful positioning. We must heavily invest in market to create an image of our company and our brand. We also need to measure the awareness and response from the customer about our product. So we can adjust our marketing efforts....