Business Model and Planing

POJECT PROPOSAL FOR BUSINESS MODEL CANVASOf CMS |

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Group 2 (3rd Year) * Ashwani K Sinha * Atul Mehta * Dhruv Galgotia * Divay Makkad * Issac Joseph |

August 27, 2011 |

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Contents

1.0 CMS 1

2.0 PRESENT BUSINESS MODEL 1

3.0 SOCIAL SECTOR RESEARCH INDUSTRY 2

4.0 INDUSTRY OVERVIEW 3

5.0 INDUSTRY LIFE CYCLE – GLOBAL SCENARIO 5

6.0 INDUSTRY LIFE CYCLE – INDIA 5

7.0 PROBLEM THAT WE WANT TO ADDRESS 6

8.0 OBJECTIVE OF THE TERM PROJECT 6

9.0 BUSINESS MODEL CANVAS 7

10.0 BUSINESS MODEL CANVAS ITERATIONS 8

10.1 The Analogs and Leap of Faith in the unbundled CMS Business Models are 10

Table 1 | Income statement of CMS in its present model (Year 2011-12 to 2014-15) | 11 |

Table 2 | CMS - Product Innovation Model | 12 |

Table 3 | CMS – Customer Relationship Model | 13 |

Table 4 | CMS – Unbundled (Product Innovation and Customer Relationship Model) | 13 |

1.0 CMS

Established in 1991, CMS is an independent, not-for-profit organization dedicated to research-driven initiatives that enable policy makers to take informed decisions on development and social change to improve quality of life.

CMS is widely recognized for the rigour of its study methodologies, the innovative approaches that it brings to research initiatives and for credibility of its findings. Over the past two decades CMS has engaged with issues of social development, environment, behavioural change, transparency in governance, organizational effectiveness, network analysis, impact of media, use of communication technology for networking and service delivery. The approach has been one of knowledge accretion and dissemination and in this process

With a multidisciplinary and professional research staff, CMS has been expanding the boundaries of human knowledge for more than 20 years.

As a nonpartisan entity, CMS is widely respected for operating independent of political and commercial pressures. Through its dedication to...