E-Business Models

Week 3/

The Impact of E-Business (general):

* Cost reduction

* Global marketplaces

* Expediting access to information

* Enhancing communication and collaboration

* Accelerating the distribution of new knowledge and the pace of scientific discovery

* Facilitating e-commerce

* Low barriers of entries

Impacts of Internet on Business Processes and Organisation:

* Transforming Organizations

* Technology and organizational learning

* The changing nature of work

* Redefining Organizations

* New and improved product capabilities

* New industry order and business models

* Improving the supply chain

Week 4\

Categories of E-Business:

1-Business-to-business (B2B):

* Business transactions between an organisation and other organisations (i.e. between manufacturers and wholesalers).

Examples: www.b2byellowpages.com; www.alibaba.com

2-Business-to-customer (B2C)

There are retailing transactions with individual shoppers (between an organisation and consumers)E-tailing

Examples: www.amazon.com; www.hmv.co.uk; www.ebookers.com

3-Customer-to-customer (C2C)

Consumers sell directly to consumers.

Online communities (knowledge sharing) – forum discussions

Examples: www.eBay.com; www.loot.com

4-Customer-to-business (C2B)

Individuals who sell products or services to organisations.

Individuals who search out sellers, view offers, initiate purchases and give feedback.

Examples: www.i10.org.uk, www.linkedin.com

* Online Business Model Components:

* Online value proposition (OVP) - A statement of the benefits of e-business services that ideally should not be available in competitor offerings or offline offerings.

* Online revenue models - methods of generating income through online activities.

* Value chain and marketplace positioning

* Representation in the physical and virtual world

* Market or audience

* Competitive environment

*...