Consumer and Market Insights: Confectionery Market in the Uk

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Consumer and Market Insights: Confectionery Market in the UK provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.

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Key Findings

Greater demand for indulgence will drive growth in the Confectionery market, as consumers continue to treat themselves during busy, stressful periods

Consumers in the UK are trading down to value products

Hypermarkets & Supermarkets is the leading distribution channel in the Confectionery market

Older Consumers enjoy the most Confectionery occasions in the UK on an annual basis

Synopsis

Consumer and Market Insights: Confectionery Market in the UK identifies the key demographic groups driving consumption, and what motivates their consumption. When combined with an in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate.

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Key consumer demographic groups driving consumption within the UK market. The figures showcase the number of times...