Iibm - Marketing Management

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MARKETING MANAGEMENT

Multiple Choices:

1. Which technology is among the early starter in providing Vo WiFi solutions for enterprises with wireless networks?

a. Symbol Technologies

b. Vocera Technologies

c. Spectra link Technologies

d. None

2. In wireless networks ___________ refers to the measure of the performance for a system reflecting its transmission quality & service availability.

a. Internet speeds

b. Quality of Service (QOS)

c. Interoperability

d. Line of Sight

3. A single IP-based core network handling the full range of telecom services.

a. Power line Communication (PLC)

b. VOIP

c. OFCOM

d. Next Generation Networks

4. Which country has the strong competitive broadband market with a penetration of 16%.

a. India

b. USA

c. Japan

d. China

5. Out of the following which project aims to substantially replace all of Bt‟s existing network platform (PSTDN, ISDN etc) with a single unified IP platform.

a. ADSL2

b. 21CN

c. ATM

d. SHDS

6. Which generation of mobile telephony will serve both voice & data applications?

a. 1G

b. 2G

c. 3G

d. 4G

7. This is a high bandwidth wireless networking service that operates in the frequency spectrum of 28-31 GHz range.

a. MMDS

b. LMDS

c. BW

d. None

8. Which management establishes the right architecture to deliver more products, better leveraging development & deployment expenditures?

a. Product Portfolio Management

b. Partner Management

c. Platform Management

d. None

9. ___________ Frequencies allow multiple service providers to utilize the same section of the spectrum & compete with each other for customers.

a. Licensed

b. Unlicensed

c. Both

d. None of the above

10. LAS-CDMA stands for ______________...