Google

When Google entered China in 2006, they chose the Righteous Moralist stance because they didn’t want to go against doing what was ethically right. The company compromised its global ethical standards and against internet censorship and complied with the state regime. Google made this decision hoping censored information was important to the Chinese people. They also made this choice due to the worsening of censorship and an attack on the email accounts of Chinese human rights activists to identify dissidents and others at risk of government law enforcement. Google has been harshly criticized in the internet world for agreeing to the censorship compromise. Google made the decision to withdraw from China based on deeply held values (Hineman, 2010).

The Human Rights advocates use the Katian ethics because some of their declarations duplicate the Katian ethics which entails the belief that all human beings are born free and equal in rights and dignity.

Google still adheres to the ethical stance of the Righteous Moralist which will weaken its position in China. Adhering to this stance could cost them to lose search traffic, as well as prohibit the company from expanding into China’s flourishing mobile phone business due to the mobile search service being stripped. China being the world’s largest internet is what influence Google to continue doing business with them.

I think the statements made by the President of Ketchum are true because they upheld their stance of going against the Chinese government’s censoring rules and lived up to what they committed to which is to do what is morally right. Google’s position is likely to be weakened because of this choice.