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Critically Analyses How Human Resource Management Contributes As A Corporation Embraces Creativity And Innovation.

Innovation and creativity has the ability to improve performance of an organization, solve problems and add value to organization, as a result of that will sample becoming a means of a competitive advantage for organization today. Human resource management have a high impact on organization innovation process as it is difficult for organization to achieve and sustain effectiveness without efficient human resource management programs and activities that create competent employees in bringing good innovation to the organization. HR department have had many of the same issues over the past decade as there have reduced staff sizes. (sanz-valle,2005).

Contribution of Human Resources Management on New Organization Culture.

MISSION AND GOAL. |

HUMAN RESOURCE PRACTICES |

STRATEGIC HUMAN RESOURCE MANAGEMENT |

The figure above shows the process of human resource management in a new organizational culture, if an organization is facing problem of creativity and innovation, they have to find strategic human resource management as the mission and goals of the organization, will now be developed toward creating a culture of creativity and innovation enable the organization to achieve its goals using planned human distribution using human resource practices (noe,et al, 2008).There are three main domains of innovation namely product innovation in terms of new product development, process innovation in terms of new technologies in the transformational process and organization innovation in terms of new organization forms and management practices. In product innovation human resource management is focused on the resource function of human resource management and management of performance and reward. Human resource management for process innovation and organizational innovation is focused on organization and job design also on communication and...