Search Results for 'sparkplace'
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Target The Right Market Case Study
- Target the Right Market
Student Name
Case Study
Date
Target the Right Market
SparkPlace is a two-year-old online marketing software provider facing a
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Strategy
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Background:
Dirk (Founder and CEO)
Jane (
Vikram (sales Director)
Andrew (Online marketing software provider)
Josh (Marketing Head)
Serge (Lead Developer)
Company
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Case
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socratix 2013 - Instructions for Stage I
1. In the previous editions of socratix, the evaluators apart from looking at the content have also focused on structure
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Target The Right Market
- CASE BRIEF WITH PROBLEM STATEMENT
SparkPlace, an online-marketing software company, has limited resources. The firm wants to target 2 types of market – Small Market
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Budget
- The knock on Jane Tamsen’s office door startled her. Vikram, one of Jane’s sales directors, poked his head in. “You ready for us?” he asked.
Jane waved him in