Business Model Canvas

Iteration #

On:   10-10-2014

Name:

PinchSugar

Name:

Roberta Denyes

The Business Model Canvas

PROBLEMList your top 3 problems?Fast or Processed Food is Unhealthy and is causing an environmental dilemma. 1) Baking supplies do not come in preferred quantities. Unused consumables are wasteful.2) Consumers do not know how to maximize their cooking experience.3) Processed foods are high in preservatives 4) Not continuing preserving traditional family recipes will eventually be lost. 5) Frugal living is a necessity in our high-debt economy. Existing Alternatives:CouponingRecipe Search onlineCooking classes at Grocery StoresBulk Food BarnFarmers Markets | SOLUTION Outline a possible solution.Save money by cooking at home.Support local producersIntegration of modern and traditional cooking methods and recipes.A community of sharing traditional cooking recipes. | Value Proposition What value do we deliver to the customer?

Which one of our customer’s problems are we helping to solve?

What bundles of products and services are we offering to each Customer Segment?

Which customer needs are we satisfying?Learn how to be resourceful and save money by cooking traditional meals. Enjoy your kitchen. Solving your baking conundrums High-Value ConceptFrugal Living starts in the kitchen. | Customer Relationships What type of relationship does each of our Customer Segments expect us to establish and maintain with them?

Which ones have we established?

How are they integrated with the rest of our business model?

How costly are they?Community supporting local producers.Experiencing similar interest in creating and valuing the art of baking. Upselling additional services/products | Customer SegmentsFor whom are we creating value?

Who are our most important customers?Female Homeowners (customers) Ages 25-55Friends and Family (consumers) Early Adopters:Parents or Women of households of 4 or more members |

| Key ResourcesWhat Key Resources do our Value Propositions...