Decision in Paradise

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Date Submitted: 01/30/2012 01:18 PM

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Decision in Paradise: Part 1

Edward P Dwyer

MGT/350

September 22, 2011

Michael Hilley

Decision In Paradise: Part 1

Kava is a small island country in the South Pacific plagued with unfortunate situations that have brought about one disaster after another. This country is in serious need of assistance and support in the circumstances of getting the country cleaned up and on its way to recovery. The mission is to see what the Target Corporation can do to help this country recuperate and maintain on a path of growth and success.

Target currently has a small presence in the country of Kava. Part of Target’s goals and principles is that the company will have locations accessible to many of their current and prospective customers. Target Corporation is about helping the communities that they are a part. Target vowed commitment to helping the Kava communities recover from the disasters they have endured.

According to Kirby and Goodpaster (2007), one of the most favorable aspects of using the scientific method for decision-making is the ease of collecting research data through surveys. One of the ways to know if this is something that the country of Kava needs is to design a competent a survey. A survey designed to solicit the public about Target as a retailer. Would they shop at for more products than they currently carry? Would they enjoy or like the convenience of one stop shopping? Through this survey, the company can get the opinions of the consumers of the country of Kava and collect any additional information or insights that the consumers may bring up during the survey. Because of this survey, the company can make an ethical decision on the right way to proceed with the expansion of the company in the Kava market.

Expanding the current location of the Target store or find a new location if there is not enough room for expansion is something to look into. The Target currently in Kava is one of the smaller stores with minimum...