Amba650 Product Strategy

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Category: Business and Industry

Date Submitted: 05/22/2011 04:37 PM

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4.0 Product Strategy

Smarthousekey Inc. is a wireless home entering system. Smarthousekey uses wireless and keyless system that allows you to enter your home without having to pull out your key. The benefits are endless including safety, and convenience. They system is affordable and also is support by 24-7 support. Extra transmitters are also available at affordable prices. Smarthousekey can also be linked to your garage for easy access. It can also be used in your apartment or condominium.

5.1.1 Core benefits: Our Company’s core benefits are the safety and convenience of its consumers. It allows them to move smoothly and swiftly and safely into their homes.

5.1.2 Basic product: Our Company provides home electronic systems such as home security, keyless front and rear door entry systems and keyless garage entrance.

5.1.3 Augment Product: Our Company offers a new product to meet the demand of customers. The augmented product is Smarthousesafe system which allows you to get into your safe with a transmitter such as the house system.

5.1.4 Potential Product: Everything potentially feasible to get and keep our customers are to improve our packaging, service, and quality of service.

5.1.5 Product assortment: The variety of the product line includes systems that have packages from just door entry, to garage entry, to safe entry. Transmitters also come in assorted colors.

5.1.6 Product packaging: Our company will take the holistic approach to packaging design and material selection. We would take innovative processes in packaging our products and use sugarcane-derived plastic on our products.

5.1.7 Product warranties: The product, materials and services come with life time warranties.

5.1.8 Product guarantees: Our product comes with live 24-7 text support. We are committed to providing quality products and meeting customer’s expectation. If our product is defective or...