Managing Change

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Date Submitted: 10/30/2009 01:29 AM

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Managing Change

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Managing Change

Introduction

In light of the increasing rate of change in the business environment due to factors such as technological advances and globalization, the need to be able to successfully change an organization becomes more imperative than ever. Leading Change, guide identifies eight steps for successful organization change. These eight steps are taken to avoid mistakes made during the organizational change efforts in the past, like the convenience, not to create a powerful guiding coalition, underestimating the power of vision, under the Communications - vision, the obstacles to the granting of a new vision, not to create short term wins, declaring victory too soon, and neglecting to anchor changes in the culture organization. In this article we will discuss the element of change by Richard Beckhard and Wendy Pritchard in his book to change the basics: the art of creating and leaders of environmental change in organizations.

Analysis

The book is an analysis which gives a sense of urgency, it is expected that a change of leader will be able to direct interested parties to conduct a common goal and reduce complacency. The most common causes of satisfaction: the absence of crisis, the low overall performance standards, measuring rates of poor performance, too happy to discuss management and lack of information from external sources. It is suggested that the leader creates a sense of purpose of the shortcomings revealed by the establishment of performance targets that are too high, consider the current opportunities and highlight the inability to prosecute organizations, and reduces the "happy talk and listen to customers (Richard Beckhard & Wendy Pritchard, 1992).

Too often, committees of employees dedicated to organizational changes are ineffective because they have no influence, management can make a difference and strengthen emergency communication on all levels (Leicht, 1997)....