Hello

1. Professor Fay Gibson has experience with the Textiles Industry, worked in retail as a merchandiser, owned her own store as an entrepreneur project and worked with branded companies.

2. A brand is recognizable by its name, logos, colors, graphics, symbols, tag-lines and etc.

3. A training guide is usually sent to stores from companies so they can show them how to display, advertise and merchandise their products.

4. Things that can be learned from brand management and marketing are merchandising, retail buying, consumer trends, consumer behaviors, branding strategies, product trends, global market place dynamics, and etc.

5. Brand Management can be used in jobs such as Merchandisers, Merchandise Buyers, Trends Analysts, and etc.

6. The main courses that are needed to be taken for this program are Brand Management and Marketing courses, Fashion and the Consumer, Visual Merchandising, Global Textile Trade & Sourcing, Entrepreneurship, Textile Market Research and Textile Brand Communication.

7. Some examples of projects in this program are competitive analyses, demographic trends, trading area analyses, development of merchandise plans and buying schedules, brand audits and analyses, and development of marketing campaigns for existing and new products.

8. Things that can be learned from retail and supply chain management are retail buying, sourcing, logistics, global finances, merchandising, distribution and process strategies and global marketplace dynamics.

9. Jobs that can be found in the Retail and Supply Chain Management field are Supply Chain Analysts, Global Sourcing and Information Social Analysts.

10. Some primary courses that can be taken for this program are Business of Textiles, Retail Merchandising and Buying in Fashion and Textiles classes, Fashion and the Consumer, Global Textile Trade & Sourcing and Textile & Apparel Labor Management.