Club It Part Two Paper

Club IT, Part 2

Vickie Young Malone

University of Phoenix

XBIS/219 – Business Information Systems

Instructor- Amir Herschberg

July 22, 2012

Club IT is rapidly becoming the biggest night spot in town, and owners Ruben and Lisa have taken a few simple steps toward integrating technology into their establishment. Ruben and Lisa both agree by expanding their current IT model would be a great benefit to the club. After careful evaluation of the employee and the owner, I have identified three major factors in their business that is causing them not to be a successful as they would like. Ruben and Lisa stated interest in pulling in more customers through ecommerce solutions such as: on-line ticket sales and promotional product's sales. The club's clientele consisted of the millennial generation, to whom an on-line business model would be most fascinating and convenient for. Ruben and Lisa would also like to simplify the way in which they order supplies by using B2B ecommerce. Unfortunately, there are a few roadblocks to applying a robust IT system at Club IT, all of which are capable of being corrected by using Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), and Supply-Chain Management (SCM) software. This paper will address those factor and offer solutions that would make the club more profitable.

The first obstacle for Club It is the inability to interchange information or ideas efficaciously with their existing and prospective clientele. The clubs current website is informational only is not capable of allowing those who visit the site the ability to interact with Club IT as one would expect. Ruben and Lisa should switch to a broadband Internet connection instead of the dial-up option; they are current using. This will allow the club the ability to offer Wi-Fi to its customers as well as speed up their business process. To establish business-to business- (B2B) and business-to-customer (B2C) relationship Club It...