Economic Principle

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Date Submitted: 09/24/2010 08:28 AM

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This is some example on economic principle apply to life. It is about a food company with their report and how economic principle applies to it.

INTRODUCTION.

Frozen food is food preserved by the process of freezing. Freezing food is a common method of food preservation which slows both food decay and, by turning water to ice, makes it unavailable for most bacterial growth and slows down most chemical reactions.

Freezing only slows the deterioration of food and while it may stop the growth of micro-organisms, it does not necessarily kill them. Many enzyme reactions are only slowed by freezing. Therefore it is common to stop enzyme activity before freezing, either by blanching or by adding chemicals.

Foods may be preserved for several months by freezing. Long-term freezing requires a constant temperature of -18 degrees Celsius (0 degrees Fahrenheit) or less. Some freezers cannot achieve such a low temperature. The time food can be kept in the freezer is reduced considerably if the temperature in a freezer fluctuates. Fluctuations could occur by a small gap in the freezer door or adding a large amount of unfrozen food.

As stated in the article, Liow Ren Jan has venture into microwavable halal frozen ready-to-eat Malaysian meals. If previously he made women beautiful with cosmetics and consumer care products, now he makes women’s life convenient with frozen ready-to-eat meals.

In this article; Kulai Boy Dishes out ready-to-eat Malaysian Meals, we have identified four economics concepts; microeconomics, positive incentives, positive statement and rational behavior.

MICROECONOMICS

Microeconomics is the study of the economic behavior of individual units of an economy (such as a person, household, firm, or industry) and not of the aggregate economy (which is the domain of macroeconomics). Microeconomics is primarily concerned with the factors that affect individual economic choices, the effect of changes in these factors on the individual decision makers,...