Coconut Shake Business Proposal

ENTREPRENEURSHIP ASSIGNMENT

BUSINESS PROPOSAL

Coconut Shake and Coconut Jelly

CREATED BY:

Novi Maria Pantesa B41111006

Marie Anne B42111010

Amalia Imanina B42111014

Syahira Daeng Masiga B42111021

INTERNATIONAL ACCOUNTING

TANJUNGPURA UNIVERSITY

Contents

Contents……………………………………………………….………...……………………ii

Abstract…………………………………………………………….…………………………iii

Introduction

Company Profile……………...……………...……….…….……………………….1-2

Background……………………………………………………..………………..…2-3

Organizational Structure…………………...………………………...……...…...….3-4

Business Analysis

SWOT Analysis…………………………………………………….…...……….….5-6

Market

Target Market Segmentation…………………………………..………………………7

Promotion……………..……………………………………………………..………7-8

Selling Target………….......…………………………………………………………..8

The Photo of Product……………….....………………………………………………8

Financial Analysis

Capital………………………………………………………………………………..9

Target per Month…………………………………………………………………..9-10

BEP Analysis…………………………………………………………………......10-11

Conclusion………………………………………………………………………………….12

References…………………………………………………….…………………………..13-14

Abstract

Entrepreneurship is needed by the Indonesia. Entrepreneurship not merely act as a motor of the economy of the human, but also as a driver of social change to improve the quality of human life. Therefore, the development community who have the entrepreneurial spirit is absolutely necessary, such as build a community that has the character of creative, innovative, never give up, have a spirit of leadership, and willing to take calculated risks. Every entrepreneur must have target to run its business.

CHAPTER 1

INTRODUCTION

A. Company Profile

Kokonattsu Time offers its customer coconut shakes. Our business will be located at the main road which is strategic. The outlet of Kokonattsu Time will open at 10 a.m. – 10 p.m.

Every entrepreneur has vision and mission. Vision is a value of what an organization would like to achieve or accomplish in mid-term or long-term...