Management

Part 3

1. Starbuck has some pretty specific goals it wants to achieve (look ahead to Part 4 on p.325 for these company goals). Given this, do you think managers would be more likely to make rational decisions, bounded rationality decisions, or intuitive decisions? Explain. Since Starbucks already knows what there goals are I would say they are a bounded rational decision making would benefit most. Solely because managers cannot analyze all the outcomes and info. There could also be alternatives. They made rational decisions but know there boundaries and what is good enough for the company. They have pride in what success Starbucks gets and they are rational, but limited because there lack to process the info they do not know.

2. Give examples of Decisions that Starbucks managers might made under conditions of certainty. Under conditions of risk. Under conditions of uncertainty.

Examples of certainty is when employees are rewarded mangers are sure employees position and loyalty will enhance. The examples of risk are when Starbucks expanded globally it was risky. Expanding in high speed is always risky. The examples of uncertainty is when Starbucks expanded to Asia they were uncertain, because most people from Asia drink tea.

3. What kind of decision maker does Howard Schultz appear to be? Explain your answer

Howard Schultz would have to be a intuitive type decision maker because he moves most of his decisions off of what we think needs to be right. Even if it is risky he still believes it should be done. He even said that his gut feeling that starbucks was going down and he needed to revamp the organization

4. How might biases and efforts affect the decision-making done by Starbucks executives? By Starbucks Store managers? By Starbucks partners?

If starbucks executives are biases to one idea they may tune out anyone elses ideas even if the other opinion is better than theirs. That goes for store managers and starbucks partners as well. If...