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Words: 1471

Pages: 6

Category: Business and Industry

Date Submitted: 12/13/2011 09:47 PM

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Chp.2

1. You have just graduated from collage and are looking to buy your first car. Money is tight right now, so you are concerned with initial cost as well as ongoing expenses. At the same time, you don't want to drive slow, ugly car like your parents do. You have narrowed your choices down to two vehicles: a Honda Enigma and a Porsche Booster. Based on the numbers below, calculate the value index for each car. Which car provides you with the greatest value?

|Dimension |Importance to you |Honda Enigma |Porsche Booster |Honda Enigma |Porsche Booster |

|Reliability |5 |5 |2 |25 |10 |

|Speed and handling |4 |2 |5 |8 |20 |

|Aesthetics |4 |2 |5 |8 |20 |

|After-Sale support |2 |4 |4 |8 |8 |

|Purchase price |4 |4 |1 |16 |4 |

|TOTAL | | | |

|1999 |4,790,000 |200,000 |23.95 |

|2000 |5,750,000 |210,000 |27.38 |

|2001 |6,900,000 |221,000 |31.22 |

|2002 |8,280,000 |230,000 |36 |

|2003 |9,930,000...